Setting up, optimizing, and maintaining social media profiles (LinkedIn, Instagram, Facebook, TikTok, etc.).
Using tools like Buffer, Hootsuite, or Meta Business Suite to schedule content at optimal times.
Monitoring and responding to DMs, comments, and inquiries to keep engagement flowing.
Finding relevant, trending hashtags to increase reach and visibility.
Keeping tabs on competitors’ social strategies for insights and inspiration.
Monitoring likes, shares, comments, and mentions to identify what’s working.
Creating eye-catching posts, stories, and reels using Canva or similar tools.
Turning blogs, videos, or newsletters into bite-sized social posts.
Crafting engaging, on-brand captions tailored to each platform.
Planning and organizing upcoming content to ensure consistency.
Researching content ideas, trends, and hooks to keep the brand fresh and relevant.
Trimming clips, adding captions, and preparing short-form content for platforms like Instagram Reels or TikTok.